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Nation Branding with guest speaker Sasha Baillie

January 27 2017 at 12:00
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About this event

The British Chamber of Commerce is pleased to invite you to attend a lunch with guest speaker, Sasha Baillie, Deputy Chief of Staff to the Deputy Prime Minister, Ministry of Economy, who will speak on the topic: “Luxembourg’s nation branding strategy". This will take place on Friday 27 January 2017 at 12.00 at DoubleTree by Hilton, Luxembourg-Dommeldange.

Sasha Baillie joined the Luxembourg diplomatic service in 1997. Before her current appointment to serve with the Deputy Prime Minister, Minister of the Economy and Minister of Defense in 2014, Ms Baillie was Director for European affairs and international economic relations in the Ministry of Foreign Affairs.  Prior to that role, she was Deputy Secretary General of the Ministry of Foreign Affairs. She has also served on foreign postings in Moscow as deputy head of mission at the Luxembourg embassy (2006-2010) and in Brussels as deputy head of mission of the Luxembourg representation to the EU Political and Security committee, which involved chairing EU meetings during the Luxembourg EU Presidency in 2005.

Ms Baillie also chairs the Luxembourg Nation Branding Committee, an interministerial and inter-instutional group set up by the Government in 2014 to develop and promote the image of the country around the world.

We shall be meeting at 12:00 noon and lunching at 12:30 at DoubleTree by Hilton, Luxembourg-Dommeldange. The cost of the event is: BCC Members: Euros 40, Non-Members: Euros 55 payable online or in cash at the door. If you wish to attend this event please complete the reservation form.

CANCELLATIONS MUST BE RECEIVED IN WRITING NO LATER THAN 12:00 NOON WEDNESDAY 25 JANUARY 2017. WHERE NO WRITTEN CANCELLATION IS RECEIVED WE WILL REGRETTABLY HAVE TO INVOICE FOR THE COST OF THE EVENT.

Please let us know if you have any particular dietary requirements

Practical information

Friday 27 January 2017 12:00
DoubleTree by Hilton, 12 Rue Jean Engling, L1466 Luxembourg