Dear Chamber Member

INVITATION TO A FIRSTTUESDAY EVENT IN ASSOCIATION WITH THE BRITISH CHAMBER OF COMMERCE

This is a REMINDER that the above event will take place on Tuesday 04 May 2010 at Sofitel, Luxembourg-Kirchberg.

Guest Speakers:
Simon McDermott, CEO, Newscloud
Daniel Eischen, Managing Director and CEO, Interact
Damien Pochon, nvision
Neil Henderson, European Web & E-Marketing Manager, SES ASTRA
Speaker from Editus

Hows do you know if your on-line strategy is paying off? What are the tools and criteria used by the industry as well as your peers:

The Guest Speakers will be discussing these and related issues in the usual and informal way.

Damien Pochon of nvision will answer the questions:
"What do you do if your website does not sell directly and you cannot simply measure online sales?"
"How do you define ROI indicators beyond raw data such as visits and pageviews?"

He will explain how strategic web analytics can provide the answers that are essential for on-line marketing managers. Using a case study he will show successful measurement through the use of "soft KPI's".

The usual FirstTuesday Buy Your Own Drinks policy is applicable.

This event is free of charge thanks to FirstTuesday's partners but you do have to register.

If you wish to attend this event and have not yet registered please use link below to take you to the Invitation.

http://www.firsttuesday.lu/modules.php?name=Event&file=index&func=showevent&evid=179

PLEASE NOTE, AS THIS IS PRIMARILY A FIRSTTUESDAY EVENT REGISTRATION IS THROUGH FIRSTTUESDAY AND NOT THE BCC

Best regards
Secretariat

Our Telecommunications
Partner